How to track Events in new Google Analytics 4 (GA4)?

To track events in Google Analytics 4 (GA4), we would need to add events and then wait for atleast 24 hours for it to appear.

Please follow the below steps to create events in GA4:

Step 1: In your GA4 property, go to Admin

Step 2: Go to "Events" and click "Create event"

Step 3: Now we will create multiple events in our GA4 account -

a) Event to track when a Booking

b) Event to track when the Contact Us button

c) Event to track When a tip

d) Event to track when booking feedback

e) Event to track when the Call To Action Plugin

Once you have created events in GA4, proceed to create Triggers and Tag in Google Tag Manager. LINK

Please follow the below detailed steps with screenshots -

Step 1: In your GA4 property, go to Admin

Step 2: Go to "Events" and click "Create event"

Step 3: Now we will create multiple events in our GA4 account -

3 a) Event to track when a Booking is created by the consumer online

If you have multiple Booking Pages, you need to create event for each of your Booking page like below -

Name of the Booking Page should exactly match on your GA4 -

To grab the name of your Booking Page, visit your Booking Page and copy the one shown with arrow in the below screenshot -

Inside GA4, please add events like below -

Custom event name:

Booking

Matching conditions:

event_name: booking

app_name: miocommerce

title: {{Name of the Booking Page}}

For a Booking Page named - Retail/Post Construction Cleaning

For a Booking Page named - Window Cleaning

3 b) Event to track when the Contact Us button is clicked by the consumer

Custom event name:

ContactUsbutton

Matching conditions:

event_name: contact_us

app_name: miocommerce

3 c) Event to track When a tip is left by an customer

Custom event name:

Tips

Matching conditions:

event_name: tip

app_name: miocommerce

3 d) Event to track when booking feedback is left by an customer

Create below event and save

Custom event name:

Bookingfeedback

Matching conditions:

event_name: feedback

app_name: miocommerce

3 e) Event to track when the Call To Action Plugin button is clicked by the consumer

Create below event and save

Custom event name:

CallToActionPlugin

Matching conditions:

event_name: call_to_action

app_name: miocommerce

Here is a quick summary of events that can be tracked -

Old GUA3 Event	New GA4/GTM event	Variables	Description
event: ‘CTA’	event: ‘call_to_action’	app_name: ‘miocommerce’	When the Call To Action Plugin button is clicked by the consumer
event: ‘Gift’	event: ‘gift’	app_name: ‘miocommerce’	When the Gift button is clicked by the consumer
event: ‘ContactUs’	event: ‘contact_us’	app_name: ‘miocommerce’	When the Contact Us button is clicked by the consumer
event: {{Name of the Booking Page}}	event: ‘booking’	app_name: ‘miocommerce’ title: {{Name of the Booking Page}}	When a Booking is created by the consumer
*** new	event: ‘quote’	app_name: ‘miocommerce’ title: {{Name of the Booking Page}}	*** Coming Soon When a Quote is created by the consumer
*** new	event: ‘tip’	app_name: ‘miocommerce’	When a tip is left by an customer
*** new	event: ‘feedback’	app_name: ‘miocommerce’	When booking feedback is left by an customer

Once you have created events in GA4, proceed to create Triggers and Tag in Google Tag Manager.

How to add Triggers and Tags in Google Tag Manager to track MioCommerce Events?